Live. Die. Rebirth. Repeat.
Our Highest Mantra
Relaunching OHM with a brand that truly embodies the human cycle of Birth, Death, and Rebirth. We grounded both the identity and the tagline “Turn to Ashes” in the Phoenix Path, three deliberate steps that demand more than inspiration: you must let parts of you die and have the courage to step into the ashes to be reborn as a better version of yourself.
Team:
- Chief Creative Officer
- Flavio Vidigal
- Design Director
- Rafael Fernandes
- Creative, Copywriter
- Bruna Cairo
- Brand Strategy
- Bruno Fonseca
- Designer
- Caroline Yamamoto
- Creative, Art Director
- Theo Rios
- Director of Agency Operation
- Etienne du Jardin
- Managing Director
- Pedro Vidigal
- Program Manager
- Tatiane Putti
- Year
- 2024
